Enhance your dog’s feeding experience and reduce anxiety with our approved LickiMat picks. Plus, grab an exclusive discount!
Why Choose LickiMat for Your Dog?
- Vet-developed: Designed to promote calm behaviour and reduce anxiety during stressful times.
- Improves digestion: Slows down eating, reducing bloating and improving gut health.
- Dental benefits: Textured surfaces help clean tongue and teeth, promoting fresher breath.
- Versatile feeding: Suitable for wet, dry, raw, and liquid foods.
Our Favourites
1. LickiMat Slomo
Price: £12.95
The LickiMat Slomo is a uniquely designed slow feeder that combines two distinct surface textures—one for wet food and one for dry kibble—making it a versatile and enriching feeding solution for all types of dogs. Developed by vets and behaviourists, the Slomo slows down mealtimes to aid digestion, reduce bloating, and prevent gulping, which is especially important for dogs prone to gastrointestinal issues. Its gentle rubber nubs massage your dog’s tongue, encouraging saliva production that naturally protects teeth and gums while promoting fresher breath. Beyond mealtime, the LickiMat Slomo is a powerful tool for reducing anxiety and boredom. When used with soft treats like peanut butter, yogurt, or wet food, it becomes a soothing enrichment activity ideal for crate training, grooming, or stressful events like thunderstorms or vet visits. Plus, its non-slip base makes it ideal for puppies, senior dogs, and dogs with mobility issues. Whether you’re looking to improve digestion, mental stimulation, or emotional wellness, the LickiMat Slomo offers a simple, low-mess solution that fits easily into daily routines.
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2. Tuff Soother
Price: £13.95
The LickiMat Tuff Soother is a durable, chew-resistant slow feeder designed to calm and engage dogs while promoting healthier eating habits. Made from tough, food-grade rubber, the Tuff Soother is perfect for teething puppies, power chewers, or dogs that tend to destroy standard enrichment toys. Its patented, textured surface features a grid of soothing ridges that encourage licking rather than chewing, which naturally triggers the release of calming endorphins and reduces stress during anxious moments—like grooming, crate training, or thunderstorms. This mat excels as both a feeding aid and a boredom-busting enrichment tool. It’s ideal for serving wet food, raw diets, or soft spreads like yogurt, peanut butter, or pâté. Unlike traditional bowls, the LickiMat Tuff Soother slows down fast eaters, supporting digestion and reducing the risk of bloating or vomiting. Dishwasher-safe and freezer-friendly, it’s easy to clean and perfect for frozen treats on hot days. With its strong anti-slip design, the Tuff Soother stays in place during use, making it especially useful for dogs with mobility issues, seniors, or flat-faced breeds. Whether you’re training, feeding, or managing separation anxiety, the LickiMat Tuff Soother offers a safe, effective, and enriching solution for dogs of all ages.
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3. Classic Playdate
Price: £5.95
The LickiMat Classic Playdate is a simple yet highly effective slow feeder and enrichment mat designed to enhance your dog’s mental stimulation while supporting healthier eating habits. Its unique square pocket pattern is ideal for chunky treats, wet food, raw meals, or even rehydrated kibble, making it a versatile choice for dogs with a variety of dietary needs. The design encourages your dog to lick, rather than bite or gulp, which naturally slows down feeding and reduces the risk of bloating, indigestion, and vomiting—especially in fast eaters or dogs prone to digestive issues. More than just a feeding tool, the Playdate also serves as a calming enrichment aid. The repetitive action of licking releases endorphins, helping to soothe anxiety, combat boredom, and create positive associations during stressful events like crate time, vet visits, or fireworks. Lightweight and flexible, the Classic Playdate is ideal for puppies, small breeds, and senior dogs. It’s made from non-toxic food-grade rubber, is freezer-safe for longer-lasting snacks, and easy to hand-wash after use. Whether you’re training, rewarding calm behaviour, or just looking to make mealtimes more mindful, the LickiMat Classic Playdate offers an affordable, accessible way to boost your dog’s well-being every day.
4. Yoggie Pot
Price: £22.99
The LickiMat Yoggie Pot is a revolutionary slow feeder and treat holder designed to provide extended enrichment for dogs while supporting digestive health and mental well-being. Shaped like a cup with a deep cavity, the Yoggie Pot can be filled with wet food, raw meals, yogurt, peanut butter, or any combination of your dog’s favourite soft treats. Its sturdy, chew-resistant build makes it ideal for freezing, turning snack time into a long-lasting challenge that can keep your dog occupied for up to 30 minutes or more. This makes it especially valuable for crate training, alone time, grooming sessions, or managing separation anxiety. By encouraging licking rather than chewing, the Yoggie Pot stimulates saliva production, which naturally aids digestion and promotes better dental hygiene. The licking action also has a calming effect, helping to reduce stress and encourage relaxation. Unlike hollow rubber toys that can be difficult to clean or stuff, the Yoggie Pot’s wide opening makes preparation and cleaning easy, while its stable base prevents tipping and mess. Dishwasher- and freezer-safe, it’s suitable for puppies, adult dogs, and even cats. Whether you’re looking for an engaging mealtime option or a boredom-busting enrichment tool, the LickiMat Yoggie Pot is an excellent choice that combines functionality, durability, and therapeutic benefits.
5. LickiMat Wobble
Price: £13.95
The LickiMat Wobble takes enrichment feeding to the next level with its innovative bowl-shaped design that adds a dynamic twist to slow feeding. Unlike flat mats, the Wobble gently rocks and spins as your dog licks, turning mealtime or treat time into a mentally stimulating and physically engaging activity. This unpredictable movement keeps your dog focused and entertained for longer periods, making it ideal for curbing boredom, easing separation anxiety, or distracting during stressful moments like thunderstorms, grooming, or crate confinement. Crafted from food-grade natural rubber, the LickiMat Wobble features a textured interior that promotes slower licking and stimulates saliva production—supporting better digestion and natural dental cleaning by helping to scrape away food particles and bacteria from the tongue and gums. It’s perfect for serving soft treats like yogurt, wet food, pâté, or peanut butter, and it can be frozen for an even more extended challenge. Durable yet flexible, the Wobble is suitable for dogs of all sizes and breeds, especially those needing extra stimulation or encouragement to eat more slowly. Easy to clean by hand and safe for the freezer, the LickiMat Wobble is a fun, effective way to enrich your dog’s routine while promoting calm, focus, and overall well-being.
How to Use Your New LickiMat
- Spread: Apply your dog’s favourite soft treat (e.g., peanut butter, yogurt) onto the surface.
- Freeze: For a longer-lasting challenge, freeze the LickiMat after spreading the treat.
- Serve: Place the LickiMat on the floor or in your dog’s crate to keep them occupied.
- Clean: After use, wash the LickiMat with warm soapy water or place it in the dishwasher (Tuff series only).
LickiMat Discount
Enter PUPPOTENTIAL20 at checkout to save 20% on all LickiMat products excluding bundles. Valid site-wide.